HL Adventure | For Groups
Watching the northern lights from our luxury glacier camp in the Icelandic highlands.
Our luxury tents are beautifully appointed while being fully equipped for Arctic comfort.
Team challenges on Svinafellsjokull glacier.

Exceptional brand experiences, incentives and event management

Inspired by the wonder of Iceland

HL’s team of expert travel designers and operation specialists devise and produce outstanding events, incentives and itineraries throughout Iceland and the Arctic.

Our knowledge, experience and meticulous eye for detail ensures unrivalled levels of service, even in the most extraordinary of locations.

We are experts

HL Adventure is one of the most experienced operators in Iceland and the Arctic.

Throughout the meetings, incentive, conference and events (MICE) industry, we are trusted both by fast-moving startups and some of the world’s leading global brands such as Toyota, Audi, Samsung, Land Rover and BMW.

We deliver large group events, adventure-packed itineraries and unique bespoke experiences, and advise and manage film-shoot locations for blockbuster movies and commercials.

You and your team did a superb job. This is perfect example of the immense value you bring to clients and to GDP.
It was a fantastic event and exactly what I'd hoped for in terms of inspiring these very important people. You and your team did a wonderful job supporting all of that.
Thanks for all your help and making the event as smooth as possible
MICE Client
The event was a great success and everybody really enjoyed the program!

Why Iceland?

Almost equidistant between Europe and America, the Arctic is a natural midpoint in the Atlantic ocean, making it effortlessly reachable for international meetings and events aiming to create a lasting impact. Reykjavik is less than 3 hours flying time from Amsterdam, London and Berlin, and just 5 hours from New York.

A land of contrasts, Iceland is accessible year round. “Bad weather does not exist – just bad clothes”, says Jón Ólafur Magnussen, owner of HL Adventure.

Otherworldly volcanic landscapes, lush meadows, awe-inspiring glaciers and a wonderland of lakes, waterfalls and geysers create a unique destination for a truly stellar event. The world’s northern-most capital Reykjavík is the cosmopolitan cultural heart of Iceland, offering a magnificent array of hotels, venues, bars and gormet-restaurants.

Rest Easy

Iceland is renowned for some of the finest luxury hotels and lodges in the world.

Whether immersed in contemporary elegance or connecting with our traditional roots, you'll find the perfect breathing space where our sharp eye for detail and time-honoured friendships give us access to some of the most astonishing accommodations in the northern hemisphere.


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